As the internet has taken over our lives most entrepreneurs are not involving graphic designers on a day to day basis so here is a wee tip for you.
The most important thing I believe when you are creating an image or graphics element for your web-site or mailing is to step away from the computer.
Leave it on the screen in the way you would have it posted then, step away. Go for a cup of coffee then look at it again but a good distance away and ask yourself – “Does this look good? – Does it convey the message I would like to get across?” – Move closer and if the answer is yes – Great! you are good to go, if it is not, well then maybe you would like to make some alterations.
Have fun creating 🙂